Rack Cards are a great way to advertise in villages like Taos where lots of people come to get away and hang out. Rack cards are a good way to alert people to where they can go and what they can do. The cards are a real benefit to travelers because they have all the information the person wants in a handy form as will fit into a purse, pocket or glove box..., usually for reference later at the motel or rest stop or when they get home to the coast. For advertisers, a big up side of these 4' x 9" rack cards is that you can fit quite a bit of information and/or really good photographs. All types of businesses can benefit from this if..., enough people come to Taos during the vacation seasons. When on vacation, I collect lots of them and I'll bet you do, too. Read more to learn how to do it in the Taos area.
For printing the rack cards themselves consider Aurora Publishing, LLC. in Albuquerque, New Mexico. RBDS recommends printing a minimum of 5,000 4" x 9" racks cards. If you want a year, you'd better get 10,000. You can submit your files in these formats: TIFF, JPEG, EPS, and PDF at least 300 dpi. Check the Aurora Publishing site for more info.
Additional Distribution Note: For distribution in the towns south of Taos like Santa Fe and Albuquerque, try: Brochure Distributors, 505-982-0926, Santa Fe.