It seems that marketers can't get enough of Facebook.  During a period in which many companies were just trying not to lay off workers and/or go bankrupt, Facebook managed to increase the number of organizations advertising with it by over 400 percent.

This statistic doesn't come from a random blogger's back-of-the-envelope calculations or some data firm's small case study.  Brian Womack reported today, "Facebook . . . said its advertisers have more than quadrupled since the start of 2009...

AdMob, which was recently acquired by Google, has announced the launch of its iPad App SDK (software developer kit). A representative for the company tells WebProNews, "AdMob was one of the first companies to launch ad units for both iPhone and Android applications, and now it is driving innovation on the iPad and helping developers start monetizing their iPad applications."

The SDK is available for all publishers. It runs across all devices using the iPhone OS, and supports tow ad formats...

The difficulties Google encountered while trying to acquire AdMob apparently didn't cause the company to give up on a related purchase.  A new report indicates that Google has bought Invite Media, which deals in advertising tech, for perhaps $70 million.

Invite Media's specialty is display media, and as its homepage makes clear, it offers a universal buying platform with ties to all sorts of organizations.  Another item of interest is the second mention of Yahoo in the "News" column.

Then...

Google has announced a new filter for advertisers running brand campaigns, to allow their ads to only show on AdSense sites ranked among the top 1,000 largest on the web, as defined by the DoubleClick Ad Planner. Google says this will ensure ads reach a large number of users, but only on well-known sites "best suited for branding goals."

"It's important to note that the Ad Planner 1000 does not take performance statistics into account, and that by enabling this filter, you may be excluding...