Apple's iAds are making their way into the wild after weeks of hype. MacRumors.com says, "their presence appears to be very spotty on iAd-compatible applications at the moment with banners appearing only occasionally while at other times the apps simply show blank space in the banner location."
Engadget has an interesting piece on "What Killed the Kin", Microsoft's ill-fated feature phone that has not been around for very long. The article seems to suggest that the product line may have...
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Apple's iAds Now Appearing for Users
eBay Ends AdCommerce PPC Ads on eBay.com and eBay.ca
Starting on August 4th, eBay will be retiring its AdCommerce placements on eBay.com and eBay.ca. It will continue to offer the service in Europe and Australia.
This is a program that allowed eBay sellers to purchase pay-per-click ads on search result pages linking to their eBay stores and listings.
Did you use AdCommerce ads? What do you think of eBay's decision to end the serrvice? Share your thoughts here.
"We understand that you may be disappointed and that these AdCommerce ads may...
Google Gives YouTube Advertisers Campaign Insights Tool
Last year Google launched Campaign Insights for AdWords. This is at tool for advertisers to see data about their campaigns’ performance. Google has now launched this tool for YouTube ad campaigns.
It's only available for campaigns that are reserved in advance, and not those bought in the AdWords auction. YouTube says it can only measure the effects of large campaigns, but it's working hard on expanding into smaller ones.
"Campaign Insights compares the impact of a campaign on a large...
Google Introduces AdWords Campaign Experiments
Today Google introduced AdWords Campaign Experiments (ACE), a tool designed to optimize AdWords accounts by letting advertisers test and measure changes to keywords, bids, ad groups, and placements.
"In the past, the most common way to measure how changes to your account affected your campaign performance was to measure how the campaign performed before and after you implemented your changes," says product marketing manager Courtney Lischke. "However, this type of analysis can often be...
Nationwide Rollout Of Google Tags Begins
Google Tags, the program meant to give local businesses a better way of standing out from other search results, is growing up. Google announced late yesterday that it's concocted a couple new features, and that it's rolling out the program on a nationwide basis, too.
The rollout will not equate to an immediate launch. Business owners in California, Colorado, Georgia, Illinois, Texas, and Washington are due to see Google Tags become available before everyone else, and afterwards, Google's...
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